Digital MarketingDigital marketing has revolutionised the marketing opportunities available to small/medium businesses via web communications, social media, search engine optimisation and pay per click campaigns. These channels enable businesses to target a local or worldwide audience at the right time and place to influence their customer's buying decisions and compete in the same channels as the market leaders.
Mobile technology has enabled marketers to immediately reach and influence customers whilst they are out of the home. This enables marketing communications to be precisely targeted and tailored, e.g. to a time of day, or in reaction to a competitor’s sales promotion. Mobile communications can offer a powerful platform to maintain competitive positioning and to deliver time relevant marketing communications which can keep a brand fresh in its customer's mind and help generate future sales. Brand Thinker can design a bespoke digital marketing strategy to enable our clients to benefit from the opportunities provided by digital marketing. |
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